Tuesday, July 13, 2010

Footlong Cheeseburger

A footlong cheeseburger?

Carl’s Jr. Testing a “Footlong Cheeseburger”

Carl’s Jr. simply couldn’t sit still too long while KFC hopped into the sandwich game with their Double Down from days ago. It looks like they’re trying to make some waves with this new “Footlong Cheeseburger” they’re testing out at one of my local Santa Ana, CA, locations. The sandwich comes along with some chuckles, to say the least. It sells for $4 (the plain cheeseburger), and the deluxe is set at $4.50 (comes with all the fixings, lettuce, tomatoes, onions). The combo meals are set at $6.50 for the cheeseburger version and $7.00 for the deluxe footlong.

The 12-inch burger is wrapped like a sandwich, and sticks out of most of the to-go bags offered up at the location, so it was definitely an interesting sight. I’m not sure how well the burger will fair, it’s basically just a few patties and ingredients mimicking a sub sandwich, which may end up not helping its overall appeal. The dough on the bread seems a little off, but the execution of the entire sandwich still remains interesting and I’m intrigued to say the least. As for the patty, it actually consists of smaller individual patties, instead of one larger piece (which may have earned it some more “craziness points“). Maybe they will make some modifications if they decide to roll this burger out nationally.

So it's not really a footlong burger after all. It's a bunch of smaller patties on a footlong bun.

A footlong hot dog is the real deal. This is just a stunt.


I suppose Michelle Obama will condemn the "footlong" burger. There may be efforts to outlaw it.

Maybe Democrats will plan to tax it - the footlong tax. All "footlongs" are subject to a new tax. I wouldn't be surprised.

Of course, not all footlongs are created equal. Ask Jared and Subway.

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