FREEDOM EDEN: Cracker Barrel Rebrand

Wednesday, August 20, 2025

Cracker Barrel Rebrand

New CEO of Cracker Barrel decides to scrap a nostalgic, beloved logo that reminds people of simpler times and replaces it with a souless "improved" logo.

SMDH. pic.twitter.com/hkx3HHNwQ5
— Brick Suit (@Brick_Suit) August 20, 2025

NEW: Cracker Barrel reveals new logo, CEO Julie Felss Masino says people love their new rebrand.

"Honestly, the feedback's been overwhelmingly positive that people like what we're doing," Masino told GMA while discussing the overall rebrand.

This logo is depressing. pic.twitter.com/EZVpWLv4Bg
— Collin Rugg (@CollinRugg) August 20, 2025

I get the feeling the "positive" feedback is from people who don't eat at Cracker Barrel.

Cracker Barrel completely changed their iconic logo for the first time in 47 years...

and it's absolutely horrible.

When will they learn? pic.twitter.com/ZhfVeR5CyO
— Benny Johnson (@bennyjohnson) August 20, 2025

Tread lightly, Julie Felss Masino.

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"Why don't we just raise the taxes and let these folks have their collective bargaining, have their union representation and go back to their jobs? Raise the taxes on the wealthy."

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"In 1933, [Hitler] abolished unions and that's what our Governor [Scott Walker] is doing today."

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"So I would urge my Republican colleagues, no matter how strongly they feel -- you know, we have three branches of government. We have a House. We have a Senate. We have a president. And all three of us are going to have to come together and give some, but it is playing with fire to risk the shutting down of the government."

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"Actually, I did not take part in [the assassination of Sarah Palin]. I led it."

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"[The repeal of ObamaCare is] a kind of creeping genocide."

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--DAN RATHER

"And the instructions are not to improvise a comedy sketch, but to elect a group of unqualified, unstable individuals who will do what they are told, in exchange for money and power, and march this nation as far backward as they can get, backward to Jim Crow, or backward to the breadlines of the '30s, or backward to hanging union organizers, or backward to the trusts and the robber barons.

"Result: the Tea Party. Vote backward, vote Tea Party. And if you are somehow indifferent to what is planned for next Tuesday, it is nothing short of an attempted use of democracy to end this democracy."

--KEITH "Reagan's dead and he was a lousy President" OLBERMANN

"I gotta wonder when people are gonna start wearing uniforms. I mean they've got an army out there in Alaska of militia people. You've got these guys going around acting like street thugs. I mean it isn't far from what we saw in the thirties, where all of a sudden, political parties started showing up in uniform."

--CHRIS MATTHEWS

"[Sharron Angle] is a moron on top of being evil... I'd like to see her do this ad in the South Bronx. Come here, bitch. Come to New York and do it. I'm not praying for her. She's going to hell. She's going to hell, this bitch."

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--RICHARD DREYFUSS

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--BOB WOODWARD

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"The Democrats may have moved into the center, but the Republicans have moved into a mental institution."

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--HARRY BELAFONTE

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--JOY BEHAR

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--BILL MAHER

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"If this was Texas, which is the state that, that is directly on the border with Mexico, and they were calling for a measure like this, saying that they had a major issue with, you know, with undocumented people flooding their borders, I would say I would have to look twice at this. "But this is a state that is a ways removed from the border. And, um, it just, it doesn't make sense to me that when you google this subject, if you put in 'Arizona S.B. 1070,' that you see a picture of the governor of Arizona meeting with President Obama in May of 2010. If you have direct linkage to the president, there are already National Guard troops on the border in Arizona."

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----------------------------

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--CHUCK SCHUMER

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--ED SCHULTZ

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--JOHN KERRY

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--BILL CLINTON

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--DAVID LETTERMAN

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"Rush Limbaugh -- 'I hope the country fails.' I hope his kidneys fail."

----------------------------

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--WANDA SYKES

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--TED TURNER

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--AL GORE

"Don't fear the terrorists. They're mothers and fathers."

--ROSIE O'DONNELL

"Is America ready for a black president? Well, I say we just had a retarded one. When did being black become a bigger deterrent than being retarded?"

--CHRIS ROCK

"Shut the f--- up! Shut up if you can't take a joke [about President Bush]!"

--BARBRA STREISAND

"Right, oh, yeah, Happy 9/11! Celebrate the day, right?"

--JAMES BROLIN, Mr. Barbra Streisand

"I think President Bush very well may have signed an authorization for the 9/11 attacks."

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"I said what I said. I am not guilty."

--SADDAM HUSSEIN

"Terri will not be starved to death. Her nutrition and hydration will be taken away."

--MICHAEL SCHIAVO

"On the eve of the election last month my wife Judith and I were driving home late in the afternoon and turned on the radio for the traffic and weather. What we instantly got was a freak show of political pornography: lies, distortions, and half-truths -- half-truths being perhaps the blackest of all lies. "

--BILL MOYERS

"I hate the Republicans and everything they stand for."

--HOWARD DEAN

"The Iraqis who have risen up against the occupation are not 'insurgents' or 'terrorists' or 'The Enemy.' They are the REVOLUTION, the Minutemen, and their numbers will grow -- and they will win."

--MICHAEL MOORE

"And there is no reason, Bob, that young American soldiers need to be going into the homes of Iraqis in the dead of night, terrorizing kids and children, you know, women, breaking sort of the customs of the--of--the historical customs, religious customs."

--JOHN KERRY

"F---ing retarded."

"[Republicans] can go f--- themselves!"

--RAHM EMANUEL

"I'm not going to have some reporters pawing through our papers. We are the president."

--HILLARY CLINTON

"It depends on what the meaning of the word 'is' is."

--BILL CLINTON

"And let me tell you something -- for the first time in my adult lifetime, I am really proud of my country. And not just because Barack has done well, but because I think people are hungry for change. And I have been desperate to see our country moving in that direction and just not feeling so alone in my frustration and disappointment."

--MICHELLE OBAMA

"If asking a billionaire to pay the same tax rate as a Jew, uh, as a janitor, makes me a warrior for the working class, I wear that with a badge of honor."

----------------------------

"If you love me, you got to help me pass this bill."

----------------------------

"[F]or most of my lifetime, the United States was such a dominant economic power, we were such a large market, our industry, our technology, our manufacturing was so significant that we always met the rest of the world economically on our terms. And now, because of the incredible rise of India and China and Brazil and other countries, the United States remains the largest economic and the largest market but there’s real competition out there. And that's potentially healthy. It makes -- Michelle was saying earlier I like tough questions because it keeps me on my toes. Well, this will keep America on its toes."

----------------------------

"If Latinos sit out the election instead of saying, 'We're gonna PUNISH OUR ENEMIES and we're gonna reward our friends who stand with us on issues that are important to us,' if they don't see that kind of upsurge in voting in this election, then I think it's gonna be harder and that's why I think it's so important that people focus on voting on November 2."

----------------------------

"We don't mind the Republicans joining us. They can come for the ride, but THEY GOTTA SIT IN BACK."

----------------------------

"We can absorb a terrorist attack. We'll do everything we can to prevent it, but even a 9/11, even the biggest attack ever... we absorbed it and we are stronger."

----------------------------

"We're buying shrimp, guys."

----------------------------

"We are the ones we've been waiting for."

----------------------------

"We talk to these folks because they potentially have the best answers so I know whose ass to kick."

----------------------------

"We're not trying to push financial reform because we begrudge success that's fairly earned. I mean, I do think at a certain point you've made enough money. But, you know, part of the American way is, you know, you can just keep on making it if you’re providing a good product or you're providing good service. We don't want people to stop fulfilling the core responsibilities of the financial system to help grow the economy."

----------------------------

"If you've got a business, you didn't build that. Somebody else made that happen."

----------------------------

"It is a vital national security interest of the United States to reduce these conflicts because whether we like it or not, we remain a dominant military superpower, and when conflicts break out, one way or another we get pulled into them. And that ends up costing us significantly in terms of both blood and treasure."

----------------------------

"But I -- I think that the most important thing for the public to understand is, we're not handling any of these cases any different than the Bush administration handled them all through 9/11."

----------------------------

"One such translator was an American of Haitian descent, representative of the extraordinary work that our men and women in uniform do all around the world -- Navy CORPSE-MAN Christian [sic] Brossard. And lying on a gurney aboard the USNS Comfort, a woman asked Christopher: 'Where do you come from? What country? After my operation,' she said, 'I will pray for that country.' And in Creole, CORPSE-MAN Brossard responded, 'Etazini.' The United States of America."

----------------------------

"I hear that Dr. Joe Medicine Crow was around, and so I want to give a shout-out to that Congressional Medal of Honor winner. It's good to see you."

----------------------------

"We are God's partners in matters of life and death."

----------------------------

"[T]he Cambridge police acted stupidly."

----------------------------

"I am going to teach [my daughters] first about values and morals, but if they make a mistake, I don't want them punished with a baby."

----------------------------

"The reforms we seek would bring greater competition, choice, savings, and INEFFICIENCIES to our health care system."

----------------------------

"Over the last 15 months, we’ve traveled to every corner of the United States. I’ve now been in 57 states? I think one left to go. Alaska and Hawaii, I was not allowed to go to even though I really wanted to visit, but my staff would not justify it."

--BARACK OBAMA

NOTEWORTHY QUOTATIONS

"In a word, freedom is ever new. It is a challenge held out to each generation, and it must constantly be won over for the cause of good.... [A] democracy without values can lose its very soul."

--POPE BENEDICT XVI

"When freedom does not have a purpose, when it does not wish to know anything about the rule of law engraved in the hearts of men and women, when it does not listen to the voice of conscience, it turns against humanity and society."

--POPE JOHN PAUL II

"We ourselves feel that what we are doing is just a drop in the ocean. But the ocean would be less because of that missing drop."

--MOTHER TERESA

"To promote choice for its own sake is more akin to self-indulgence than self-determination. It is the philosophy of a pre-schooler in a candy shop."

--BRIAN POLLARD, M.D.

"The ultimate tragedy is not the oppression and cruelty by the bad people but the silence over that by the good people."

--MARTIN LUTHER KING, JR.

"The house we hope to build is not for my generation but for yours. It is your future that matters. And I hope that when you are my age, you will be able to say as I have been able to say: We lived in freedom. We lived lives that were a statement, not an apology."

--RONALD REAGAN

"Liberalism is the philosophy of the stupid."

--MARK LEVIN

"We are Warriors forever."

--BO ELLIS

"I know how much you're supposed to enjoy every sandwich, you know."

--WARREN ZEVON

FREEDOM EDEN

Wednesday, August 20, 2025

Cracker Barrel Rebrand

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