Friday, February 17, 2012

Jeremy Lin Shoe

Only in America.

Jeremy Lin is getting his own shoe.



Jeremy Lin is getting his own shoe. Nike is reportedly planning to cash in on the Linsanity that is sweeping the basketball nation by releasing a Jeremy Lin “Linsanity” edition Zoom Hyperfuse 2011 shoe.

Global CP reports that Lin is currently sponsored by Nike and typically wears plain white, blue, or black editions of the Hyperfuse 2011. The Linsanity edition will bear his name and will feature Knicks’ colors.

Lin, who was on the bench just two weeks ago, has led the New York Knicks to seven straight wins. Of course, several people say that Lin’s success is due to poor defense, shabby competition, and an overcrowded NBA schedule that has caused many teams to play fatigued. But that hasn’t stopped the Linsanity.

A shoe is big step.

Jeremy Lin is a sensation, but I don't think he's achieved "shoe" status.

That said, if there's a market for the Lin shoe, it's a smart business move to give the people what they want.

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