The Left went berserk when John Zogby released a poll that showed Barack Obama's voters were uninformed.
Leftists succeeded in intimidating Zogby. More on that here.
John Ziegler wanted to commission a poll asking the same questions of McCain voters, but Zogby backed down. It was a cowardly thing to do, but I understand his fear.
That didn't stop Ziegler.
Read his account of the polling controversy and the NEW poll here.
Essentially, the left-wing blogosphere went all “Joe the Plumber” on me and John Zogby. I took the heat. He, apparently, could not.
Next, I issued a challenge on national TV to liberals to duplicate the Zogby results with McCain voters (and offered to pay for it myself if McCain voters didn’t outperform Obama voters on the “quiz”). Despite loads of belly-aching from the left that Zogby only polled Obama voters no legitimate takers took me up on my offer. So I decided to go ahead and do it myself. Zogby, seemingly intimidated by the firestorm of negative reaction, declined to take my money to do virtually the identical poll that his company was thrilled to do just a week before.
After discovering that other polling outlets were similarly frightened by the prospect of having the Obama-backers harass them, I was able to find a reputable one that was not. If ever there was proof of the adage “Be careful what you wish for…” the results of the ensuing survey are it. The Obama-backers are going to have to reignite their spin/assault machine of rationalization in a huge way.
The conclusions that can be drawn from this new poll are multiple and really rather staggering. In general, McCain voters were significantly more well-informed than their counterparts, and there is overwhelming evidence that the gaps in knowledge are directly related to the media sources they were exposed to.
Wilson Research Strategies (WRS) conducted the poll.
Wilson Research Poll Highlights:
The 12 "Zogby" questions were duplicated, one on the Keating scandal was added for extra balance. The results from Obama voters were virtually IDENTICAL in both polls.
Here are the highlights:35 % of McCain voters got 10 or more of 13 questions correct.
18% of Obama voters got 10 or more of 13 questions correct.
McCain voters knew which party controls congress by a 63-27 margin.
Obama voters got the “congressional control” question wrong by 43-41.
Those that got "congressional control" correct voted 56-43 for McCain.
Those that got "congressional control" wrong voted 65-35 for Obama.
The poll also asked voters to name all the media sources from which they got information.
Those “exposed” to Fox News got "congressional control" correct 64-25 (+39)
Those “exposed” to CNN got “congressional control” correct 48-38 (+10)
Those “exposed” to Network news got “congressional control” correct 48-39 (+9)
Those “exposed” to print media got “congressional control” correct 52-37 (+15)
Those “exposed” to MSNBC got “congressional control” correct 55-35 (+20)
Those “exposed” to talk radio got “congressional control” correct 61-29 (+32)
Voters in the "South" had the best response rate on “congressional control” (+22)
Voters in the "Northeast" had the worst response rate on “congressional control” (+9)
Those “exposed” to Fox News voted 70-29 for McCain.
Those “exposed” to CNN voted 63-37 for Obama.
Those “exposed” to MSNBC voted 73-26 for Obama.
Those “exposed” to network newscasts voted 62-37 for Obama.
Those “exposed” to national newspapers voted 64-36 for Obama.
Those “exposed” to talk radio voted 61-38 for McCain.
Those that could associate Bill Ayers' name/story with Obama voted 52-48 for McCain (We added Ayers name to the "Zogby" question and it significantly increased the rate of correct response, indicating a very superficial grasp of the overall story).
Those that knew Obama had made negative comments about “coal power plants" voted 76-24 for McCain.
Those that knew Obama had his opponents knocked off the ballot in his first campaign voted 66-34 for McCain.
McCain voters did poorly (only 42% correct) on the Keating question and,in general, the voters did universally worse on questions where the negative information was about their candidate
Women under 55 did worse than they might have by guessing on four of the thirteen questions, and yet 95% of them knew that Palin was the candidate with a pregnant teenage daughter. Even 95% of those in this demographic group who didn't know “congressional control” got this question correct.
Those “exposed” to MSNBC “scored” 90% correct on the three Palin questions (including an incredible 98% on the “pregnant teenage daughter” question), while those not “exposed” to MSNBC averaged 84% correct on those three questions.
Master Questionnarie with percentages
Crosstabulations of data
Executive Summary Presentation